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Apoorva Verma

Apoorva Verma

As the Content Strategist for Analytics India magazine, Apoorva takes care of editing & writing articles, covering analytics news, taking interviews and managing the social media marketing.

The Tiered Acquisition of Analytics Quotient

Millward Brown, a global leader in brand, media and communications research will acquire the business operations of Analytics Quotient (AQ), a marketing analytics company that


Top 10 IoT startups in India – 2016

Internet of Things (IoT) seems to be the latest buzzword in the IT and analytics community. Typically, IoT goes beyond the machine-to-machine communications and covers

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