Mihir Kumar, Author at Analytics India Magazine

Mihir Kumar

Coming from Digital Family, Married to Analytics, Dating Social media and Subject Matter Expert on Trade Promotions Management in Mindtree.

Social media analytics: Insights that standard KPIs fail to generate

01/05/2016

A look at the social media stats of e-commerce companies in India makes it clear that Social media has been one of the key differentiators

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