
Council Post: How businesses can use AI to be more proactive than reactive
AI can streamline and automate the pipeline and improve the turnaround time by many folds.
AI can streamline and automate the pipeline and improve the turnaround time by many folds.
AI is the answer to the three Ws of customer engagement.
1) Who: Identify which customer cohorts need to be engaged or retained
2) What: The kind of communication that has to be sent to each cohort
3) When: The best time to send this communication and on which channel for the most optimum results
With the powerful combination of data and AI at their fingertips, teams can gain deeper insights into their customers. Such technologies can also provide recommendations to the next-best-action.
Imagine this scenario- a well-packaged mobile application or web page with an attractive interface but no customer traction. Unfortunately, this is the reality for many
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