Nalin Goel, Author at Analytics India Magazine

Nalin Goel

Nalin Goel is the Senior Vice President, Product at MoEngage Inc. Nalin established the vision for Machine Intelligence at MoEngage and has been instrumental in setting up the Customer Insights and Data Sciences team. He led the launch of MoEngage's Analytics Suite.

Council Post: How businesses can use AI to be more proactive than reactive

12/05/2022

AI can streamline and automate the pipeline and improve the turnaround time by many folds.

Council Post: Three ways AI powers robust customer engagement strategies

24/03/2022

AI is the answer to the three Ws of customer engagement.

1) Who: Identify which customer cohorts need to be engaged or retained
2) What: The kind of communication that has to be sent to each cohort
3) When: The best time to send this communication and on which channel for the most optimum results

Council Post: Data democratisation and AI—The superpowers to augment customer experience in 2022

18/02/2022

With the powerful combination of data and AI at their fingertips, teams can gain deeper insights into their customers. Such technologies can also provide recommendations to the next-best-action.

Council Post: The Big Refresh: Insights-led Segmentation Is The Next Normal

29/11/2021

Imagine this scenario- a well-packaged mobile application or web page with an attractive interface but no customer traction. Unfortunately, this is the reality for many

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