Nidhi Vishnoi is a part of the AIM Writers Programme. She is not only the founder director of Edu-tech firm Irizpro Learning Solutions (https://irizpro.in) but also an acclaimed Strategic Marketing consultant with more than a decade of experience in the field of training and development. She has authored research papers, case studies, articles and e-books published in international journals, business magazines and various other digital platforms. Nidhi is a recipient of several awards and nominations. She also represents the city of Pune as “She leads tech” ambassador – a community initiative of Facebook. Nidhi was also one of the nominees in the “learning and development” category in the “women entrepreneur awards” by NITI Ayog. She has more than 3,500 hours of training experience with her and has successfully conducted several workshops and training programmes.