With a focus on IoT enabled home solutions, Hero Electronix is eyeing to venture into areas like Internet of Things, automotive sector and defence electronics. Nikhil Rajpal, the company CEO believes that there are huge opportunities in India as more technologies are entering Indian households.
With opportunities in areas like home automation devices, smart lighting, trackers and others, the company sees it as a right time to tap into Indian market. “We have prototypes ready and in another six to nine months we should be ready with our first launch in the segment”, he was reportedly quoted as saying.
While the products that the company intends to launch are still not disclosed, it aims to tailor made the products suiting the requirements of the Indian market. Amongst the needs, the company aims to bring low priced products based on local needs. Rajpal said that their focus has been on the pricing front to make affordable products.
Also, the company is aiming defence sector as a huge part of their spending is on electronics. They intend to bring local manufacturing so as to cut down on huge spending. It wants to tap the government’s Make in India initiative to dive into the space of defence and automotive sector.
Recently a lot of companies had shown interest in Indian IoT market, with the likes of Coriant, LG, Samsung, Bajaj Electricals venturing into the IoT space. Recently BSNL signed MoU with Coriant to plan India’s IoT and 5G Roadmap
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Srishti currently works as Associate Editor at Analytics India Magazine. When not covering the analytics news, editing and writing articles, she could be found reading or capturing thoughts into pictures.