In 2000, while working with Reliance in the SAP implementation, Prasad Rajappan, a law-abiding citizen, received a notice from the Income Tax Department. He was terrified and could not understand the issue. “It struck me that despite being educated, we are unaware of our obligations towards the country,” he said. What followed was his first venture called www.FileMyReturns.com with an objective to simplify the process of tax filing for a convenient and hassle-free experience. They later expanded into Payroll outsourcing and finally offered a full-suite of HRMS solutions, now called ZingHR.
While the use of AI in HR space is not new, this Mumbai-based HR tech solutions company relies on cloud-based tech to offer comprehensive solutions across the entire HR spectrum — from hire-to-retire, in medium and large enterprises. We got in touch with Prasad Rajappan, Founder & CEO, ZingHR to know more about his startup story and how new-age tech such as AI is keeping them at an edge over others.
AI At ZingHR
As Rajappan shares, the COVID-19 pandemic has given a fillip to digitisation. Emerging technologies such as artificial intelligence, robotic interviews have disrupted the HR function, and it has assumed a pervasive role in organisations in attracting, managing and retaining talent. COVID-19 has expanded the scope of the HR function to become business partners and drive outcomes.
Machine learning and deep learning algorithms are the key drivers to automate the entire HR process to drive these needs. It aids in enhancing the employee experience — right from the onboarding to the critical decision-making process.
Rajappan further shares that day-to-day HR challenges such as sifting through a large volume of resumes, personal bias, slow decision-making, lack of transparency and errors due to human fatigue complicate the recruiter’s task and increase the cost to organisations. “Machine Learning-powered HCM solutions enable organisations to derive intelligent insights to navigate these challenges, reduce the implications of a bad hire, and maximise the ROI on the resource time and the cost incurred on recruiting,” he said.
The HCM software solution by ZingHR leverages machine learning capabilities to help organisations make quick, unbiased, and smart hiring decisions based on the candidate profile.
Further, the AI-powered intuitive chatbot by ZingHR aims at improving employee productivity and efficiency of the employees. “Our Artificial Intelligence-powered chatbot leverages Language Understanding Intelligence Service (LUIS) and Natural Language Processing (NLP) to mimic human conversations and respond to written prompts by the use,” shared Rajappan.
Talking about the tech stack, ZingHR is actively using more than 64+ technologies, including various programming languages, Client libraries, Databases, HTTP server technologies, BOT Framework, LUIS, Azure Machine Learning and many more.
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Being a Microsoft-accelerated startup, Rajappan shared that they received end-to-end support and a partnership at every stage from Microsoft. They also had access to mentorship to drive 10X growth in customers, access to various tools, resources, connections, knowledge and expertise. Further, the startup has had two rounds of funding. Building upon these opportunities, the startup is looking to grow globally and has an extensive growth plan ahead of it.
“We are a sector-agnostic HR-Tech venture focussed primarily on enterprises and SMBs in India and across the globe. We aim to build innovative products that will help companies to look beyond HR as a process but as a contributor to the top line and bottom-line growth through various products and services,” Rajappan shared his plan.
He further added that with more than 360 employees, they are officially present in 15 countries now (UAE countries, SEA countries, Portugal, Spain, Australia, India, Bangladesh), with their product being used in more than 100 countries. “We are eyeing 10x growth in 2021, along with expansion to countries such as South-East Asia, Australia, Middle East, Spain and Portugal,” he said in the concluding.
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Srishti currently works as Associate Editor at Analytics India Magazine. When not covering the analytics news, editing and writing articles, she could be found reading or capturing thoughts into pictures.