Lenskart.com, India’s largest and fastest-growing online eyewear company, recently hired Saurabh vs Agrawal as Head – Analytics & ML. “A new chapter beings!” wrote Agrawal on his LinkedIn profile.
Founded in 2010, Lenskart has more than 500 stores across India, apart from a robust online presence. With a customer reach of over 1,00,000 a month, the company strongly relies on data analytics to enrich customer experience. They have been using data science to offer a personalised experience, orchestrate marketing campaigns, make recommendations, among others, to double down on its customer and market reach.
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Agrawal will bring more than a decade of his experience in data science and AI to build a strong analytics team at Lenskart. He had in the past worked with companies such as MothersonSumi Infotech & Designs Ltd.(MIND), Tata Insights and Quants and American Express, driving their analytics strategies.
As a head of Digital, AI & Analytics at MIND, he led the company’s digital transformation journey along with industry 4.0, big data, AI & analytics initiatives. He also brings strong experience in business planning, setting up data science teams, and leading the team to build scalable information-based data & digital solutions for the companies, from his tenure as the Partner – Digital, Products & Information Solutions at Tata Insights and Quants.
Agrawal had also built a team for digital analytics for Amex as the Director – Digital Analytics & Information Management and helped them drive global digital strategy while improving customer experience and optimising marketing investments and customer service.
Sharing that Lenskart is looking to hire for its analytics and machine learning team, Agrawal said, “We have roles coming up across Data Engineering, Machine Learning, Data Visualisation, Business Analysis in NCR & Bangalore. While he did not share any numbers on the headcount for data science professionals that they are looking to hire, it definitely comes as a piece of hopeful news amid the pandemic.