Microsoft’s Attempt to Take on Google Search, Adds ChatGPT to Bing Search

The new addition is expected to generate more human-like answers
Listen to this story

Microsoft is set to integrate OpenAI’s much-talked-about ChatGPT in their search engine Bing by the end of March 2023. The tech giant bets big on posing a threat to Google search. 

The new addition is expected to generate more human-like answers instead of links to information which Bing‘s biggest tech rival Google does. Although Google has a wider framework for answers, its ‘Knowledge Graph’ (a knowledge base that Google uses to offer instant responses) is regularly updated from the web crawls and user feedback. 

Google is known to use different large AI language models like Switch Transformer and GLaM to improve its search engine. But it does not plan to work on its own ChatGPT because of “reputational risk” as it comes with biases and factual errors. 

AIM Daily XO

Join our editors every weekday evening as they steer you through the most significant news of the day, introduce you to fresh perspectives, and provide unexpected moments of joy
Your newsletter subscriptions are subject to AIM Privacy Policy and Terms and Conditions.

In 2019, Microsoft invested $1 billion in OpenAI 2019; and has an exclusive license to use its text generator AI GPT-3. Microsoft has also added DALL-E to its Office suite. 

Large language models (LLMs) from OpenAI’s GPT-3.5 architecture serve as the foundation for ChatGPT. In addition, it is ramped with both supervised and reinforcement learning methods. But it still lacks real use cases. It can only respond based on what it has learnt from the pre-trained data, and its knowledge is restricted until Q3 2021. It also has the problem of giving incorrect answers and racial bias, among others.

Download our Mobile App

Sign up for The Deep Learning Podcast

by Vijayalakshmi Anandan

The Deep Learning Curve is a technology-based podcast hosted by Vijayalakshmi Anandan - Video Presenter and Podcaster at Analytics India Magazine. This podcast is the narrator's journey of curiosity and discovery in the world of technology.

Shritama Saha
Shritama is a technology journalist who is keen to learn about AI and analytics play. A graduate in mass communication, she is passionate to explore the influence of data science on fashion, drug development, films, and art.

Our Upcoming Events

24th Mar, 2023 | Webinar
Women-in-Tech: Are you ready for the Techade

27-28th Apr, 2023 I Bangalore
Data Engineering Summit (DES) 2023

23 Jun, 2023 | Bangalore
MachineCon India 2023 [AI100 Awards]

21 Jul, 2023 | New York
MachineCon USA 2023 [AI100 Awards]

3 Ways to Join our Community

Telegram group

Discover special offers, top stories, upcoming events, and more.

Discord Server

Stay Connected with a larger ecosystem of data science and ML Professionals

Subscribe to our Daily newsletter

Get our daily awesome stories & videos in your inbox

Council Post: From Promise to Peril: The Pros and Cons of Generative AI

Most people associate ‘Generative AI’ with some type of end-of-the-world scenario. In actuality, generative AI exists to facilitate your work rather than to replace it. Its applications are showing up more frequently in daily life. There is probably a method to incorporate generative AI into your work, regardless of whether you operate as a marketer, programmer, designer, or business owner.