A Beginners Guide To Streamlit – Convert Python Code Into An App

Data scientists mould data in various ways to unearth insights from it. And since these outcomes are used for decision-making, it is paramount for data scientists to write production-level code well. However, sometimes, the practices data scientists implement are tedious…

NLP case study: Identify Documents Similarity

Comparison between things, like clothes, food, products and even people, is an integral part of our everyday life. It is done by assessing similarity (or differences) between two or more things. Apart from its usual usage as an aid in…

Interview of the week – Krishnakumar Ramasubramanian, Head of Analytics at Max Life Insurance

Krishnakumar Ramasubramanian, Senior VP & Head – Business Performance Management & Analytics CoE is an engineer and management student by qualification. He joined the Life Insurance industry after spending formative years in sales, working with a FMCG major. With over…

Optimizing digital marketing using Markov model

The present business scenario is observing all the major brands competing in the social media space to influence their customers through targeted digital marketing. Customers today are making 70% of their buying decisions before they interact with the sales representatives.…

CASE STUDY: Smarter Solutions for Retail – Analyzing Customer Product Interaction

How a leading retail chain transformed their business by analyzing customer-product interactions and improved customer experience through product-specific in-store advertisements. Introduction With the advent of IoT and advanced analytics, retail businesses can benefit from latest technologies to gain valuable insights…

What exactly are Smart Cities? – And the way forward

June 2015 saw the launch of Prime Minister Narendra Modi’s pet project, ‘The Smart Cities Mission’. The Modi government has released a set of guidelines and the mission statement for the 100 smart cities project. As an initial step, 20…

Analytics India Magazine completes four years

4 years back, what started as a vision to evangelize analytics in India has since translated into a passionate platform for everything analytics in India, from keeping readers posted on latest developments to celebrating the Indian analytics ecosystem through events…

Analytics driven Healthcare: Newborn gets gift of life

The analytics wave has hit the healthcare sector and the Indian healthcare industry is responding by transforming from volume to value. More and more healthcare organisations are focusing on becoming patient-centric as they continue to compete on customer experience, thereby…

Wired to the Wireless – Big Data Application in Wireless Communication

Decades of Exponential growth in commercial data has ushered in Big Data. Advent of internet kick-started the information revolution. This was given a multiplier impact by smart phone revolution, which brought the power of data to the common man. As…

What really is Unstructured Data? The Myth & Reality

There has been a lot of talk about the unstructured data since the conversation around big data started or shall we say that one of the reason of big data’s existence is the introduction and incorporation of unstructured data and…

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