What will digital marketing look like in the metaverse?

The biggest metaverses today, which include Fortnite and Roblox, offer brands the opportunity to advertise their products in a way that would be unattainable in the real world. For instance, the skateboarding brand Vans created a virtual skatepark in Roblox that allows its players to earn points that they can redeem at a virtual store … Continue reading What will digital marketing look like in the metaverse?