5 min
There is a new entrant in the market which is hoping to trump conventional players like Ola and Uber. On Monday, Gensol Mobility launched India's first electric vehicle (EV) taxi fleet called BLU-SMART in Delhi-NCR. With about 70 cars to ramp it up to 400 vehicles by the end of March 2019.
What makes it different from other players is that it employs only electric cabs. The company has invested over Rs 50 crore in the acquisition of EVs and creating charging infrastructure. It will be setting 65 charging stations across the NCR. With each having up to 20 charging points, across the NCR, thus ensuring assured charge to the vehicle having access to a charging point in 5 km radius.
Key Takeaways
- Blu-Smart is India's first on-demand mobility platform that will be multi-modal, artificial intelligence based providing pollution free and convenient assured services, covering the entire value chain of smart mobility, smart charging and smart parking
- In the first phase, 70 BLU-SMART cabs will be available in Noida, Greater Noida, Gurugram, Aerocity. This will be ramped up to 400 cars by end of March
- Blu-Smart will be catering to both inter and intra-city services. Most importantly, the company has announced that it will never offer surge pricing ever
- The pricing will be competitive with other players that charge about Rs 14-16 per km for compact sedans.
- Web booking will start 7 days after the launch, once BLU – SMART app is set.
- Gensol Mobility has partnered with Mahindra & Mahindra and had inducted e-Verito sedans across specific routes in the national capital region.
- These cabs will run from Indira Gandhi International Airport, New Delhi Railway station and Inter-State Bus Terminal to places such as Manesar, Ghaziabad, Sonipat, Greater Noida and Gurugram.
Outlook
“We were clear about one thing. We wanted to be a services company. We couldn’t afford to have capital-intensive ventures. For us, our knowledge was our capital and that led us into the services sector,” said Anmol, Founder, Gensol Mobility to leading daily.- The four operational pillars of EPC, O&M, digital technology and smart mobility will put the company on a high growth trajectory
- The consolidated revenues for the group are set to cross ₹250 crore in 2018-19. Anmol had set his eyes on the ₹1,000-crore target. The company attributes the energy, creativity and efficiency in their teams
- According to the founder, smart technologies are from where they believe, the next billion-dollar company is going to come. The founder believes this is a good diversification.
- The company is planning an SME IPO later this fiscal through which it will raise ₹30-40 crore through Gensol Engineering Ltd. Also, according to the company, it has a strong balance sheet with negligible debt.
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