MakeMyTrip Launches Myra, Multilingual AI Agent for Travel Bookings

MakeMyTrip has launched a new multilingual Trip Planning Assistant designed to simplify travel bookings through human-like conversations in English and Hindi. 

The company said in a press release that the AI assistant, Myra, will support users through every stage of their travel—from discovery to booking, and even post-trip services—while removing language barriers that often hinder access.

The assistant is currently available in beta and marks a major upgrade over MakeMyTrip’s existing AI tool. With Myra, users can ask open-ended and complex questions such in Hindi, English, and Hinglish, and receive relevant, real-time suggestions along with the option to make a booking.

It supports voice and text inputs and will soon expand to more Indian languages once early feedback is incorporated.

The technology behind the assistant is built on a framework of specialised AI agents covering flights, hotels, holidays, ground transport, visas, and forex.

“We have always believed that technology is at its best when it solves complex problems behind the scenes, while making the customer interface as intuitive and as delightful as possible,” said Rajesh Magow, co-founder and group CEO of MakeMyTrip. 

“With GenAI, we take that vision further by turning intent into action through natural, human-like conversations. By enabling access initially in Hindi, and expanding to multiple Indian languages soon, this launch has the potential to solve for the Bharat heartland, reaching the deepest corners, and bringing seamless, intelligent travel booking to those who’ve long been underserved by digital platforms,” Magow added.

Sanjay Mohan, Group CTO of MakeMyTrip, this marks one of the company’s most complex tech builds to date. “Our in-house team has developed custom language models and layered them with planning, scheduling, and verification systems that work in sync and respond in real time,” he said. 

MakeMyTrip first adopted generative AI in 2023, becoming one of the earliest travel platforms to embed it directly into its booking experience. 

Since then, it has rolled out tools like Fare Lock, Zero Cancellation, and predictive features for train travel. The new launch continues this momentum by embedding GenAI more deeply into the platform’s infrastructure.