Samsung Announces Gauss, On Device Generative AI

Samsung has introduced its generative AI model, Samsung Gauss, during the Samsung AI Forum 2023. Developed by Samsung Research, Samsung Gauss comprises three distinct tools: Samsung Gauss Language, Samsung Gauss Code, and Samsung Gauss Image.

According to the reports, Gauss is set to be incorporated into the upcoming Galaxy S24 smartphone, slated for release in early 2024. The company intends to integrate this language model into its devices like phones, laptops, and tablets to augment the capabilities of its smart devices. When queried about language support, Samsung's spokesperson refrained from comment.

Samsung Gauss Language is a generative language model aimed at enhancing work efficiency by facilitating tasks such as composing emails, summarizing documents, and translating content. Integration into products can enable smarter device control, enhancing the consumer experience.

Samsung Gauss Code, designed to collaborate with code.i, focuses on code development, offering assistance to developers for speedy code creation. The AI model facilitates code description and test case generation through an interactive interface.

Samsung describes Gauss as "named after Carl Friedrich Gauss, the legendary mathematician who established normal distribution theory, the backbone of machine learning and AI.

Daehyun Kim, executive vice president of the Samsung Research Global AI Center, stated, "We will continue to support and collaborate with the industry and academia on generative AI research" at the AI forum.

Notably, Samsung's foray into generative AI comes seven months after a temporary ban on generative AI tools, including OpenAI's ChatGPT and Google's Bard, on company-owned devices, in response to an internal data leak earlier this year.

In addition, Samsung has established an AI Red Team to oversee security and privacy issues throughout the data collection and AI development process, ensuring the ethical use of AI principles.

Apple, despite its initial passivity in the AI space, is now gearing up to integrate generative AI features into its range of devices, including iOS and Siri. The company acknowledges a delay in embracing generative AI technology and aims to catch up with the competition. 

Moreover, Google's Pixel 8, featuring on-device generative AI powered by the Tensor G3 chip, is poised to revolutionise smartphone user experiences. This advancement allows the device to provide custom and helpful solutions without relying on cloud-based AI, potentially reducing latency issues.