Sanket Shah

Sanket Shah is the driving force behind InVideo, India’s fast‑growing AI-first video platform. Founded in 2017, InVideo began as a browser‑based video editor before Shah led a pivot to generative AI in mid‑2023. That propelled the company from stagnation to $70 million in annual recurring revenue by early 2025.

Under his leadership, InVideo has become a go-to platform for content creators, marketers, and entrepreneurs, helping generate over 100 million videos across 190 countries. The company utilises generative media, a vast stock library, and prompt-based workflows to enable professional-grade video creation without requiring technical expertise.

Shah fosters a “hacker mindset” culture, valuing rapid iteration, ownership and autonomy over hierarchy, to stay ahead in a competitive AI landscape. His vision centres on simplifying video storytelling for everyone, making content creation as accessible as writing, and potentially positioning InVideo as India’s next billion‑dollar SaaS story.