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AIM
Subramanian M S

Subramanian M S

Explore Mani Subramanian's expertise in marketing, analytics, and DeepTech. Discover his journey and learn from his experience. Read more!

Subramanian M S
AIM Media House·Published Updated

Key takeaways

  • Mani leads category marketing and analytics at bigbasket.com, India's largest online supermarket.
  • He has over 23 years of experience in consulting and analytics with notable companies.
  • Mani is an active speaker and part-time faculty at leading business schools in Bangalore.
  • He is a columnist and co-author of a best-selling book on Bigbasket.
  • Mani also invests in and mentors start-ups in the DeepTech sector.
5 min

Mani currently heads the category marketing and analytics functions at bigbasket.com – India’s largest online supermarket. Mani has 23+ years of experience in consulting and analytics and has worked with Dell, McKinsey and Infosys. 

Mani is a frequent speaker in industry and academic forums and has also been a part-time faculty at SIBM, Bangalore and NMIMS, Bangalore. He is a columnist and the co-author of the best-selling book on Bigbasket - 'Saying No to Jugaad'. In addition, Mani invests, advises, and mentors start-ups in the DeepTech space. 

Mani studied at the University of Madras, IIM-Ahmedabad, and the Massachusetts Institute of Technology.


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