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Murli Swaminathan Joins Freshworks as CTO Amid GenAI Revamp
Murli Swaminathan Joins Freshworks as CTO Amid GenAI Revamp
AI Miracle Worker

Murli Swaminathan Joins Freshworks as CTO Amid GenAI Revamp

Murli Swaminathan’s experience is set to provide rapid impact and real returns on AI investment at Freshworks

Published Updated

Key takeaways

  • Appoint Murli Swaminathan as CTO to enhance Freshworks' tech strategy and engineering oversight.
  • Leverage Swaminathan's 30 years of experience to drive innovation and product development.
  • Implement three new Generative AI services to strengthen Freshworks' platform capabilities.
  • Invest in proprietary language models to improve AI solutions for diverse customer needs.
  • Utilize Microsoft Azure OpenAI Service to enhance Freddy AI initiatives and service offerings.
5 min

Cloud-based customer and employee experience solutions provider, Freshworks has appointed Murli Swaminathan, ex engineering executive at ServiceNow and CA Technologies as its new Chief Technology Officer (CTO) today. 

Swaminathan in his new role will be responsible for overseeing its global engineering and architecture teams while leading the tech roadmap and strategy. He brings 30 years of industry experience and software engineering knowledge to his new role at Freshworks, having previously worked as Vice President of Engineering at ServiceNow.

“It’s an incredible time to be joining this team as we grow to become a multi-billion dollar

software company”, said Swaminathan. “Our talented global engineering and architecture teams are pivotal to meeting this goal and I look forward to working with them to continue driving

innovation and delivering exceptional products that meet the evolving needs of our customers.”

Freshworks is in the process of Generative AI revamp, they have added three new services namely Freddy Self Service, Freddy Copilot and Freddy Insights to their platform. The Freddy AI initiatives are built leveraging the power of Microsoft Azure OpenAI Service. 

Outside of GenAI, Freshwork is also investing in developing proprietary language models and integrating general-purpose LLMs to meet the diverse needs of its customers, allowing Freddy to access and process even more complex information, leading to even more powerful AI solutions.

Freshworks was one of the first B2B companies to leverage Gen AI tech starting 2018, following the addition of Swaminathan to the team, Freshworks is set to witness new developments in its AI space. 

“Murali’s experience aligns exceptionally well with our commitment to deliver products that provide rapid impact and real returns on AI investment, and his leadership in employee experience is particularly valuable as we become the platform of choice for enabling mid-market and enterprise customers to compete at global scale.” remarked Dennis Woodside, the CEO and President at Freshworks.

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