Commerce-Focused Enterprise AI Startup Kily Bags ₹30 Cr Led by Sorin Investments

Early-stage venture capital firm Sorin Investments has led a ₹30 crore ($3.1 million) funding round in enterprise AI startup Kily, which builds autonomous AI agents for consumer brands operating across e-commerce and quick commerce platforms. The round also saw participation from Razorpay and Wyser Capital.

Founded in 2025 by Sankalp Mehrotra, Anurag Singh, and Sharad Chitlangia, Kily develops agentic AI systems that automate commerce operations for brands by managing pricing, advertising, inventory, and marketplace decisions across platforms such as Amazon, Flipkart, Blinkit, Zepto, and Swiggy Instamart. 

The Bengaluru-based company said its AI agents continuously analyse marketplace signals alongside a brand's business context to execute workflows aimed at improving growth, profitability, and operational efficiency.

The startup has already partnered with consumer brands including ITC, as enterprises increasingly look to adopt AI systems capable of autonomous execution rather than merely providing recommendations.

Kily plans to use the fresh capital to strengthen its product capabilities, expand its go-to-market efforts, and accelerate adoption among large consumer brands across India.

Commenting on the investment, Subeer Monga, Partner at Sorin Investments, said enterprise software is shifting from systems that assist human decision-making to those that can execute decisions autonomously. He added that Kily's founders, with experience at companies including Flipkart, Affle, and Amazon, are building an AI-native execution layer that could define a new category of enterprise software for digital commerce.

Kily co-founder and CEO Sankalp Mehrotra said brands and online sellers now need to make thousands of marketplace decisions every day, making autonomous commerce management increasingly important. He added that the company aims to help brands execute faster, make better decisions, and scale profitably.