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    Salesforce, Anthropic Launch Claudeforce to Bring Claude Into CRM Workflows

    Salesforce, Anthropic Launch Claudeforce to Bring Claude Into CRM Workflows

    The plugin lets sellers work with live revenue data and take governed actions without leaving Claude.

    Salesforce, Anthropic Launch Claudeforce to Bring Claude Into CRM Workflows
    Siddharth Jindal··Updated OCTOBER 18, 2026, 11:34 PM
    5 min

    Salesforce and Anthropic have announced Claudeforce, a new partnership that brings Anthropic’s Claude AI model into Salesforce’s data, workflows and business systems. 

    The partnership will allow users to access Salesforce information and take action through Claude while keeping Salesforce’s permissions and governance in place.

    The partnership launches with Salesforce in Claude, a plugin with 37 prebuilt sales skills. These include meeting preparation, deal health reviews and pipeline reviews. The tool can use live Salesforce data to help sellers analyse accounts and revenue activity, update pipelines and take actions through Salesforce.

    Salesforce said the plugin can also use information from Slack and other connected services to create a dashboard tailored to a seller’s accounts, pipeline and other business data.

    The companies said actions initiated through Claude will route through Salesforce so existing business rules apply. Administrators need to connect and authenticate Salesforce in Claude once, after which they can grant sellers access without setting up permissions for each user separately.

    “We’re bringing together the world’s #1 AI and #1 CRM—the best of both worlds,” Salesforce Chair and CEO Marc Benioff said, adding that the partnership combines Claude’s reasoning with Salesforce’s “trusted data, workflows, and governance” to create an interface that can “think, reason, and act”.

    The partnership also brings Claude into Salesforce. Claude is available in Agentforce as a reasoning model for the Atlas Reasoning Engine and powers Agentforce Vibes and Agentforce Coworker by default. It is also available through Agent Builder.

    Through Amazon Bedrock, Claude can run within the Salesforce Trust Boundary, allowing customers, including those in regulated industries, to deploy AI while keeping their data and AI workloads within Salesforce’s security framework.

    The companies are also expanding the integration across Slack. Claude will serve as the default model for Slack and power Slackbot, while also supporting Claude Tag and Slack Code. Users will be able to work with Claude in Slack and take governed actions in Salesforce without switching between applications.

    Anthropic CEO and Co-Founder Dario Amodei said, “Salesforce in Claude brings this same frontier intelligence into the systems where much of the world’s commercial activity happens.” He added that companies can use Claude with customer information and business context stored in Salesforce to “actually run and grow their businesses”.

    Salesforce and Anthropic are also customers of each other. Salesforce uses Claude across products including Slack AI, Slackbot, Agentforce Coworker and Claude Code. The company said Claude is also the default model for Salesforce in Claude and Headless 360.

    Salesforce said Slackbot has generated 8.1 million hours of annualised productivity gains among its employees, more than doubling quarter over quarter. Salesforce also plans to make Claude Code and Claude Enterprise available to its developers and knowledge workers.

    Salesforce in Claude is currently available to select pilot customers and is expected to enter open beta in September. More prebuilt skills are expected to launch from late 2026.



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