AI platform Pixis raises USD 100 Mn in Series C from SoftBank

Pixis is in the process of building a no-code solution with a deployment time of eight seconds.
Image © Credit: Pixis


Pixis, formerly known as Pyxis One, has raised USD 100 million in Series C led by SoftBank Vision Fund. General Atlantic, Celesta Capital, Premji Invest and Chiratae Ventures have participated in the round. The California-based company claims to be the world’s only contextual codeless AI infrastructure provider for complete marketing optimization. 

Pixis is in the process of building a no-code solution with a deployment time of eight seconds. The solution includes options to tweak AI marketing models, corral a team of data scientists to develop models, or press a button to deploy the products and plug-ins with just 30 minutes of training. The company currently has 50 AI models for self-evolving neural networks for AI-based market campaign optimisation and is planning to scale up to 200 more models in the next six months.


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Pixis had raised $17 million in a Series B round in September last year. Since 2018, the company has seen a 600 percent revenue growth and added up to 100 customers in the mid to large enterprise range. The fresh funds will help the company in scaling the AI platforms and plug-ins and expand its footprints in North America, Europe and APAC. 

Last year, the company launched their solution in BTC and DTC marketing. now, they are planning to have a solution for B2B and software companies by the end of the first quarter this year.

Shubham A Mishra, Vrushali Prasade, and Hari Valiyath founded Pixis in 2018.

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Shraddha Goled
I am a technology journalist with AIM. I write stories focused on the AI landscape in India and around the world with a special interest in analysing its long term impact on individuals and societies. Reach out to me at

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