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Nidhi Pratapneni

Nidhi Pratapneni SVP, Product, Analytics & Modelling, Public Affairs at Wells Fargo

Nidhi Pratapneni is a Senior Vice President at Wells Fargo India & Philippines. She is Head of Public Affairs and leads the Product, Analytics & Modeling (PAM) horizontal.

Nidhi joined Wells Fargo in 2017 as COO of Knowledge Services to further diversify and grow the analytics capabilities in India and the Philippines. Over the years, the analytics footprint in I&P has matured and developed a clear focus on driving impact for the bank by bringing together the optimal combination of technical, domain, and consulting skills. The analytics community and the PAM leadership is focused on creating an atmosphere that encourages innovation, challenges constructively and provides a supportive and enabling ecosystem for analytic talent working across all lines of business and all stages of the data life cycle.


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Nidhi began her career as a consultant with McKinsey & Co. in India, moving on to roles in Chemoil, Personify, and Safeway in California. These experiences helped her develop expertise in the retail and customer analytics sectors, which continued with her leadership of Tesco International’s analytics teams at dunnhumby, Gurgaon. At Dell, she led the Customer Service Analytics team, as well as a global team of Social Media specialists focused on customer resolution and experience. While analytics has been at the core of all her roles, she has enjoyed the adventure of taking on challenging responsibilities in completely new realms. Most recently, she was Head of HR for Antuit and currently leads Social Impact & Sustainability and Corporate Communications as well.

Nidhi is an alumnus of St. Stephen’s College, Delhi and IIM Calcutta.

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Analytics India Magazine chronicles technological progress in the space of analytics, artificial intelligence, data science & big data by highlighting the innovations, players, and challenges shaping the future of India through promotion and discussion of ideas and thoughts by smart, ardent, action-oriented individuals who want to change the world.

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