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Virender Sehwag’s Cricuru Re-launched with Advanced AI-based Tech

Cricuru is a new cricket ed tech platform with a goal to provide a comprehensive marketplace for virtual cricket training
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Cricuru, a brainchild of former cricketers Virender Sehwag and Sanjay Bangar, has been re-launched with a more advanced AI integration that allows every user to learn and improve their skills and performance. The AI tool, which Cricuru has developed, will be the first of its kind in cricket education in India, which will not only help students learn but also enhance the player’s skills, the company said.

Cricuru is a new cricket ed-tech platform that started in 2021 with a goal to provide a comprehensive marketplace for virtual cricket training and ensuring every cricket enthusiast’s dream of learning cricket from the best comes true. It identified the need for integration of cricket training into education to provide cricket fans an augmented cricket-learning experience. 

The new upgrade introduces AI, which analyses the user’s positioning, moves and body structure and sends out feedback which helps in improvement. Cricuru helps one keep physically active and practice indoors even in bad weather conditions. Simulation-based training helps students improve their game and perform well in real life games.

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One of the major hurdles that Cricuru aims to address is geographical, taking into account Tiers 2 and 3 cities that do not have easy access to sports training, let alone a coaching centre for women in sports. Cricuru, being an app-based platform helps overcome these boundaries making cricket coaching easily accessible to all irrespective of age, location and gender.

“With the new technologies in place, the app will ensure the registered students receive the best-in-class training from world renowned cricketers. With the relaunch of the app, Cricuru aims to revolutionise the otherwise traditional cricket coaching in India,” Akshaara Lalwani, CEO, Cricuru, said.


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Pritam Bordoloi
I have a keen interest in creative writing and artificial intelligence. As a journalist, I deep dive into the world of technology and analyse how it’s restructuring business models and reshaping society.

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