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AI Battle Heats Up: Microsoft to Take on Apple Head-on

With Microsoft's new partnerships, the pillars of the PC ecosystem have teamed up to challenge Apple’s dominance in the AI ecosystem.
Animoji. FaceID. On-device AR. All these features were made possible by one small compute cluster deep inside Apple’s chips — the Apple Neural Engine (ANE). After taking over mobile AI compute with the ANE, Apple brought the chip to its M series of MacBooks. This represented a paradigm shift for ML researchers, that of on-device specialised AI compute.  Now, there’s a new kid on the block. Announced recently at the three-day Microsoft Build conference, the Redmond giant is going big on AI compute on the edge. Partnering with market leaders Intel, AMD, and NVIDIA, Microsoft has announced a new line of silicon-level improvements made specifically for AI compute. With this move, the pillars of the PC ecosystem have teamed up to challenge Apple’s dominance in the AI ecosyste
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Picture of Anirudh VK
Anirudh VK
I am an AI enthusiast and love keeping up with the latest events in the space. I love video games and pizza.
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