Adobe’s AI Products Generate Over $125 Million Revenue in Q1 2025

Adobe has reported its financial results for the first quarter of the fiscal year. The company reported a revenue of $5.71 billion in Q1 FY 2025, an 11% year-over-year growth. 

Adobe also said that the company’s portfolio of AI-first standalone products, and add-on features generated more than $125 million exiting the quarter. 

“AI represents a generational opportunity to reimagine our technology platforms to serve an increasingly large and diverse customer universe,” said Shantanu Narayen, CEO of Adobe. 

“We expect this AI book of business to double by the end of FY25,” he added. 

The company highlighted the strong adoption of Firefly AI, which powers generative AI capabilities across Creative Cloud, Document Cloud, and Experience Cloud. Firefly models, which the company says are “commercially safe and designed for enterprise use” have been integrated into Photoshop, Express and Premiere Pro, enabling users to generate AI-assisted images, videos and designs. Adobe also has a dedicated web application for Firefly. 

Adobe also revealed that its Experience Cloud business, which includes AI-driven marketing and data analytics solutions, showed a subscription revenue growth of 11% year-over-year, reaching $1.3 billion in Q1 2025. The GenStudio platform, which helps enterprises streamline content creation with AI, has surpassed $1 billion in annual recurring revenue (ARR). 

Adobe also indicated a strong demand for Firefly Services and Custom Models as a part of the GenStudio solution, which has had over 1,400 custom models since launch. 

“We’re now building on these advances and expanding AEP (Adobe Experience Platform) to enable intelligent orchestration of customer experiences with AI agents natively built in,” said Anil Chakravarthy, president of digital experience business at Adobe. 

“We’re empowering customers to make better use of their first-party data and to drive more relevant ad experiences based on direct customer relationships,” he added. 

The company also reported a 50% year-on-year subscription revenue growth in Q1 from the Adobe Experience platform and native applications. 

Adobe also revealed a “strong partnership momentum” with GenStudio for marketing, and supporting ad creation for companies like Google, Meta, Microsoft Ads, Snap, TikTok and more. 

For the second quarter of FY25, Adobe forecasts revenue between $5.77 billion and $5.82 billion.