Koo Founder Announces New Consumer Tech Venture, Seeks Engineering Talent

Mayank Bidawatka, co-founder of the recently shuttered social media platform Koo, has announced plans for a new consumer technology product. The unnamed venture is currently being bootstrapped and is described as a "massive global idea with a huge market size."

Bidawatka revealed that the project has been close to him for many years, and he believes now is the right time to bring it to life. A small team of seven people is already working on the initiative, driven by passion and belief rather than immediate commercial interests.

“Will soon start something new. It's under wraps. It's being bootstrapped for now. An idea that's been close to me for many years. It's a good time to bring it to life. Will be a consumer tech product,” Bidawatka, posted on LinkedIn. 

The entrepreneur is actively seeking to expand the team, specifically looking for backend engineers, machine learning specialists, and iOS and Android developers. Interested candidates are encouraged to express their interest directly to Bidawatka via email.

While details about the product remain undisclosed, Bidawatka emphasised its potential for significant commercial success. However, he noted that the current focus is on building "a beautiful product" rather than immediate monetisation.

This announcement comes shortly after Bidawatka and his co-founder Aprameya Radhakrishna announced the closure of Koo, their Twitter-like social media platform. 

Koo had gained popularity in India, especially during tensions between the Indian government and Twitter in 2021, but ultimately failed to secure necessary partnerships and funding to continue operations.