Key takeaways
- Google Cloud has significantly advanced its open source strategy by partnering with multiple vendors to enhance its offerings.
- The company's approach positions it as a competitive alternative to market leader AWS in the cloud space.
- Open source collaboration is reshaping the cloud landscape, with competitors like Microsoft Azure and IBM pursuing similar strategies.
- Strengthening ties with open source vendors is essential for Google to maintain its relevance and market presence.

How Open Source Is Changing The Cloud Landscape
Google’s moves are in line with its competitors that are building up an open source tools portfolio. The most recent one was Microsoft Azure that made strategic acquisitions to strengthen and broaden its open source portfolio. Infact, RedHat joining forces with IBM happened to be the most strategic tech acquisition of 2018. The move would allow IBM an open approach to cloud, besides unprecedented security and portability across multiple clouds, RedHat declared in the announcement. It would also position IBM as the world’s foremost hybrid cloud provider. Meanwhile, Amazon was in the news for Amazon DocumentDB that comes with MongoDB compatibility and supports MongoDB workloads. This, in a way also strengthened AWS’s database services portfolio, that comprises a wide range of relational and non-relational database services.
Will Google’s cloud partnership with channel partners pay off? If we compare the market share of #1 platform AWS with GCP, research firm Canalys estimates that Google has a lot of catching up to do in this area. AWS has 32.3% of the market share, while GCP has 9.5% share. However, Google is moving in the right direction as cloud infrastructure service providers are now looking for a deeper share from mid-market segments and SMBs as well. Open-source enterprise software market has substantially picked up with Research and Markets forecasting that the global market for open-source services will touch $32.9 billion by 2022.
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