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In-database analytics: The next “in” thing for Big Data

For those who hit the “snooze” button on earlier Big Data wake-up calls, consider this your espresso shot of information: Our society creates as much data in two days—approximately five exabytes of data—as all of civilization did prior to 2003. In light of that statistic, maybe they should change Moore’s Law to A Little Moore’s Law out of respect. The Current Challenge: Too Much, Too Late A few examples illustrate the magnitude of today’s data challenge. If an average-sized healthcare insurer (with approximately 30 million customers) wishes to improve the outcomes for diabetic patients, they may need to analyze more than 60,000 medical codes across 10 billion claims and factor a separate silo of pharmacy data into the equation. The challenge is no less daunting in other ind
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Picture of Partha Sen
Partha Sen
A passion for solving complex business problems using quantitative methods, data mining and pattern recognition began as a hobby before leading Partha Sen to found Fuzzy Logix and develop its flagship product, DB Lytix, in 2007. Before Fuzzy Logix, Partha held senior management positions at Bank of America where his achievements included leading the initiative to build a quantitative model driven credit rating methodology for the entire commercial portfolio. In the portfolio strategies group, Partha led a team to devise various strategies for effectively hedging the credit risk for the bank’s commercial loan portfolio and for minimizing the impact of mark-to-market volatility of the portfolio of hedging instruments.
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