- Published on September 3, 2021
- In AI Startups
Deepfake For Marketing: This Israeli Startup Sells Synthetic Characters Of Real People
Video transformation company Hour One is inviting people to buy the deepfake copies of their faces.
- By Debolina Biswas
Imagine sitting in the comfort of your home while working three different jobs, in three different locations, and all at the same time. Sounds a little confusing? It is possible with Hour One. The Tel-Aviv-based video transformation company is now inviting people to buy the deepfake copy of their faces.
Founded by Oren Aharon and Oded Granot, Hour One creates artificial-intelligence-based synthetic characters of real people and later sells them to companies who use these deepfake copies for marketing and educational videos.
Source: Hour One
How does it work?
Hour One seeks out people willing to hand over the rights of their face and pay them for that as well. It is building a pool of synthetic characters and already has a bank of 100 such characters, adding more eve
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Debolina Biswas
After diving deep into the Indian startup ecosystem, Debolina is now a Technology Journalist. When not writing, she is found reading or playing with paint brushes and palette knives. She can be reached at debolina.biswas@analyticsindiamag.com
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