- Published on June 12, 2023
- In AI Features
ONDC’s Struggle Could Chill Amazon & Flipkart’s Spines
ONDC aims to create a framework where both large and small players can coexist and compete based on quality, rates, and operations
- By Shyam Nandan Upadhyay
Last week, civil groups for internet liberties like IIF (internet freedom foundation) raised concerns about data protection on the ONDC platform in the absence of a data protection bill in the country.
At the risk of sounding clichéd, ONDC CTO Nitin Mishra told AIM, “ONDC does not participate in transactions in any form, so it does not own any data sensitive transactional data that is fundamentally between the buyer app and the seller app. They basically share this information, so the onus of protecting the data is on the respective apps.”
Powered by BeckN protocol, ONDC recently released a strategy paper which states that personal data and seller data will remain siloed within the buyer and seller apps, respectively.
However, there are concerns about how ONDC han
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Shyam Nandan Upadhyay
Shyam is a tech journalist with expertise in policy and politics, and exhibits a fervent interest in scrutinising the convergence of AI and analytics in society. In his leisure time, he indulges in anime binges and mountain hikes.
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