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What really is Unstructured Data? The Myth & Reality

There has been a lot of talk about the unstructured data since the conversation around big data started or shall we say that one of the reason of big data’s existence is the introduction and incorporation of unstructured data and its overlay onto the ever existing structured data. But a million dollar question is “What is Unstructured Data?”. So lets spend some time clarifying the myths around unstructured data and how it is being leveraged by various organisations. The variety component of Big Data talks about utilising various data types. So, Big Data has the following data components: Structured Data Semi-Structured Data Unstructured Data But before we get into exploring the Unstructured data, let us very quickly talk about structured data, as it all started with
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Picture of Shailendra Kumar
Shailendra Kumar
Shailendra is a Partner and Asia Distribution Leader for IBM Analytics based out of Sydney. Over the past 23 years, Shailendra has had experience in Business and Customer Analytics across Europe & the United Kingdom and in the Australian market place. Shailendra has expertise in building and optimising analytical processes; built upon his extensive knowledge of data driven strategies for revenue growth, operational improvements, productivity gains, cost reduction, marketing and customer behaviour management. His key mission is to make money out of data in the distribution sector which includes retail, CPG, travel and transportation sectors.
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