- Published on November 6, 2017
- In AI Features
Study: State Of Analytics In Domestic Firms In India 2017 – by AIM & Cartesian Consulting
- By Bhasker Gupta
Analytics industry in gaining importance in India and is being deployed across various sectors such as banking, finance, e-commerce, retail, and telecom. Tapping on to the growing analytics industry, the study gives us a quick insight into how the analytics scenario is evolving in the domestic market.
This year’s study has been co-presented by Cartesian Consulting, a global analytics services firm specialising in customer, marketing, and business analytics. We looked at 20 large Indian firms across industries that have adopted analytics to improve business.
Read: Study - State Of Analytics In Domestic Firms In India 2016
Types of Analytics firm in India
There are three major players — service providers (who provide analytics services to the end consumer), captive centres (ba
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Bhasker Gupta
Bhasker is a techie turned media entrepreneur. Bhasker started AIM in 2012, out of a desire to speak about emerging technologies and their commercial, social and cultural impact. Earlier, Bhasker worked as Vice President at Goldman Sachs. He is a B.Tech from the Indian Institute of Technology, Varanasi and an MBA from the Indian Institute of Management, Lucknow.
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