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Gupshup acquires conversational AI platform AskSid
Gupshup acquires conversational AI platform AskSid

Gupshup acquires conversational AI platform AskSid

AskSid customers have reported an average 25 per cent reduction in operational expenditure while boosting order conversion rate by 30 per cent.

Published Updated

Key takeaways

  • Gupshup has acquired AskSid to enhance its conversational commerce capabilities for e-commerce and retail.
  • AskSid's AI solutions have helped clients reduce operational costs and improve order conversion rates significantly.
  • The acquisition aims to create a fully conversational shopping journey across various phases for customers.
  • AskSid operates in over 25 countries and supports more than 100 languages, showcasing its global reach.
5 min

Gupshup, a conversational messaging platform, announced the acquisition of AskSid, a conversational AI provider. AskSid’s full-stack AI solution, including the Retail AI brain, will strengthen Gupshup’s customer experience (CX) by helping them make the entire shopping journey across pre-purchase, purchase, and post-purchase phases fully conversational.

Bengaluru based AskSid helps many global brands like AkzoNobel, Danone, Wolford, Akris, and Himalaya Wellness deliver impactful shopping experiences to customers through their AI-powered conversations in driving faster sales. The tech startup has operations in 25+ countries and supports over 100 languages. AskSid customers have reported an average 25 per cent reduction in operational expenditure while boosting order conversion rate by 30 per cent.  

“Conversational commerce will transform online and offline shopping. Gupshup is building the most comprehensive conversational commerce solution, and AskSid’s deep-domain AI offering will help us bring more advanced capabilities to e-commerce and retail businesses worldwide”, said Beerud Sheth, Co-founder and CEO, of Gupshup. 

About AskSid

AskSid is a global conversational solutions company that partners with retail brands to elevate shopping experiences by leveraging the power of artificial intelligence. Their capabilities extend beyond support automation, extending to insight extraction, analysis, and business opportunity generation, all by leveraging the power of conversational customer data. The ability to extract actionable customer insights has allowed them to create value and bring change to global brands. AskSid has live implementations in 25+ countries and supports 100+ international languages, managing millions of satisfied customers worldwide. 

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