Here’s How Twitter’s ML Algorithms Rank The ‘Best’ Tweets On Your Timeline

With over 300 million active users monthly, the amount of data that gets generated on Twitter is huge. Handling this torrential data and making sure that the user doesn’t miss out on any important tweets is a challenging job for the data engineers. Twitter has made many adjustments and tweaked their machine learning algorithms for optimal user experience. To someone in the field of data science, this key takeaway from the article will be the idea how the algorithms are implemented. Non-data science readers will gain an understanding of what’s going behind their screens and why certain tweets show up on their timeline so that they don’t have to grill the CEO demanding the fairness of algorithm for unfair past-time purposes. Understanding The Algorithm Behind Twitter’s Timeline Ranking All the tweets since the user’s last visit are gathered and shown in reverse chronological order. Every tweet is given a relevance score by a model. This score indicates the likelihood of the u