Smartron India Private Limited, India’s first truly global IoT brand, announced a new innings with the Cricket legend, Sachin Tendulkar. Besides being the brand ambassador of Smartron, Sachin has also become a strategic shareholder in the company.
Smartron commissioned its operations in Hyderabad and Bengaluru in August 2014. The company has so far invested over $10 Million to support the R&D activities and plans to spend $100 million over the next couple of years to establish Smartron as a global brand. Taking the first step towards achieving this goal, it has launched its first two products, t.book & t.phone coupled with tron.x.
Headed by Founder & Chairman Mahesh Lingareddy along with Narsi Reddy (Co-Founder & Managing Director) and Rohit Rathi (Co- Founder & President) and backed up by the legendary cricketer, Sachin Tendulkar; Smartron is riding on the back of the IoT wave by innovating in the areas of smart, sensor, robotics, artificial intelligence, cloud and big data technologies to bring next generation smart devices, services and care targeting consumer, enterprise, industrial and infrastructure markets.
Commenting on the association, Sachin said, “We are moving towards Internet driven experiences and Smartron’s vision in unlocking the potential of IoT will bring compelling experiences to people, making their life more productive, safe, intelligent and convenient. An Indian brand making a great leap into technology product innovation is commendable! We need to support brands that are “designed and engineered in India” by our Entrepreneurs and Engineers that aptly compete in the global markets. I look forward to being part of the growth journey of Smartron buoyed by tremendous growth opportunities offered by IoT worldwide.”
Likewise, Mahesh (Founder & Chairman, Smartron) feels privileged to have Sachin join them in their journey. He further added that, “Being one of the greatest Indian stories of twenty first century, a true global icon and brand that disrupted the game of cricket, he has inspired generations. We aim to achieve the same in the technology space by building a global product brand from India, disrupting the IoT market with innovative products and inspiring generations of engineers and entrepreneurs.”
Smartron believes that it is the right time to size up the opportunity of Internet of Things (IoT) and design products in India with an impressive technology for a global audience, while creating a network of integrated smart devices for seamless communication.
On the product line up, we were told that there’s an exciting lineup of products for 2016, beyond smartphone and ultrabook segments across mobile, home, auto, enterprise and infrastructure markets.
About the products:
t.book is an impressive high performance Ultrabook convertible while t.phone claims to be the lightest 5.5” Smartphone with tron.x. Powered by Intel® Core™ M processor and a Microsoft Windows 10 Operating System, the t.book aims at enhancing the user experience.
These next generation of smart IoT devices, platforms and services from Smartron are built on the breakthrough concept of Internet of TronsTM (IoT). Tron.x seamlessly integrates all the devices, software, cloud, crowd, hub, services and care platforms to deliver highly intelligent and personalized experience through hubtron, a one-stop destination to access all the data, content, services and care and to shop for all other devices and accessories and to be participate in the community and to enjoy the amazing tron xperience. Hubtron will be active across all Smartron devices.
Apart from this, the t.cloud feature will enable Smartron users with free unlimited storage and the data can be accessed across all devices using Hubtron. The Smartron customer service, which is known as t.care, will offer online and offline support. The offline support will be present across 100 cities and with doorstep services making it hassle free.
Smartron t.book, the perfect mobile workstation is on sale exclusively on Gadget360.com from April 8th, 2016 and the t.phone booking will start on April 18th, 2016.
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As the Content Strategist for Analytics India magazine, Apoorva takes care of editing & writing articles, covering analytics news, taking interviews and managing the social media marketing.